We are an Atlanta-based full-service marketing communications agency. With big ideas and strategic insights, we help our clients make deep connections with their audiences. We understand that this thing called success is part education, part emotion and all about connecting, not just communicating.
Whether you’re trying to reach one person or a million, our approach helps you form those connections using the most effective tactics – online, offline or face to face.
With this focus on connecting with the right people, we don’t really worry about how many competitors you have or current trends because deep connections are deep connections. You either develop them or you don’t. When you do, engagement and loyalty are sustaining and your brand thrives. It’s a great place to be, and our team can help your brand get there.
OUR LEADERSHIP TEAM
Before starting Fire Bee, Angela spent more than a decade at some of Atlanta’s top PR and advertising agencies creating and leading PR, social media and strategic marketing campaigns for Cheerwine, Applebee’s, Wild American Shrimp, Floor & Decor and many other consumer and B2B brands. If you can name an industry, Angela has probably worked for a client in it. She excels at identifying the best mix of marketing ideas and strategies to help clients reach their goals, and believes that by combining smart thinking and calculated risks that Fire Bee can help every brand be their best. Angela also has been known to rock a karaoke microphone, always wears heels and has never met a stranger.
With more than 25 years in PR and advertising, Susan’s resume reads like a who’s who of top agencies. McCann Erickson, WestWayne, Initiative and Ames Scullin O’Haire are among the names you might recognize. Susan has worked for many respected brands including Home Depot, Aaron’s, Valvoline and Food Lion. A master of managing details, she is known for her high degree of accuracy, efficiency and quality control in every project. Susan is also a friend to all animals, thinks Taiwan is the most interesting place she has lived and loves to solve puzzles – both on and off the job.
Heather loves the written word. A diehard news junkie, she has secured placements for her clients in publications such as USA Today, The Washington Post, and Conde Nast Traveler, just to name a few. Heather came to Fire Bee from Weber Shandwick’s Atlanta office, where she served as lead media specialist. Prior to that, Heather served as communications manager for the Center for International Media Ethics and PR rep for Bo Bristle Fine Brewing Co. She holds an M. Phil. from Trinity College Dublin and a B.S. from Kennesaw State University, and has an embarrassing amount of cat photos on her phone.
Prior to joining Fire Bee, Caroline hit all the right notes promoting bands and musicians on social media and through other marketing channels. As a people person and natural born extrovert, she loves interacting with clients, bloggers, the media and anyone who offers the prospect of a good conversation. In addition to the music industry, Caroline’s work spans consumer brands, insurance, technology, hospitality and healthcare. She is a big fan of wowing clients with big ideas and big results. Caroline has also been to 15 different countries (and counting), spends her free time volunteering at The Atlanta Humane Society and attends an average of 90 concerts a year.
Brand discovery sessions, go-to market strategies, development of brand positioning messaging
Media relations, media training, press events & tours
Strategic and creative content development, engagement and amplification strategies, social media page monitoring & management, social sweepstakes and contests, analytics
Digital Media Buying
Google AdWords, display ads, social-media advertising on LinkedIn, Facebook, Twitter and
General Marketing Content
Websites, blogs, e-mail marketing, newsletters, brochures, white papers, webinars
Influencer and blogger relations, association alignment and management, spokesperson
management, sponsorships, etc.
Strategic marketing stunts, marketing event conceptualization and management
Website development and site optimization, traditional and large-scale media buying, coding, promotional video, advertising design